Digitization is creating a new era in packaging design for companies. It allows packaging to be personalized to a specific customer, while also providing opportunity for faster response times to concerns and suggestions. Digitization is not only evolving the packaging industry, but it also can help packaging manufacturers keep up with higher demand. While manufacturers …
Raising the Bar for the Global Ecommerce Packaging Market
The world of ecommerce is big, and it’s inarguably growing. Researchers recently predicted that the global ecommerce packaging market will reach USD 61.55 billion by 2025. As more shoppers gravitate toward the convenience of online shopping, it’s possible these estimations will reach even higher numbers than expected. Responding to the shift, retail outlets are increasingly …
4 Potential Ecommerce Packaging Changes in an Ecommerce World
As ecommerce continues to gain prominence, slated to account for over 15% of all sales by 2022, more emphasis is being placed on packaging’s role in this new era. Check out these four potential packaging changes to ensure your well-equipped for what’s to come. Decreased Importance on Packaging Shelf Appeal According to a McKinsey & …
Is Your Ecommerce Packaging Optimized?
As U.S. online orders continue to soar, now representing more than half of all retail sales growth, it’s imperative for ecommerce packaging to be optimized for the following ecommerce demands to ensure success. Protection According to AMERIPEN, products are typically handled at least 20 times before reaching the consumer. These multiple touch points increase the …
