What is the Bostik Way?
It is the way of life in Bostik as shown in our ordinary, everyday behavior and attitudes toward each other. It is the way we think, feel and act. It is our company culture, the “glue” that holds us together. The first of six values is BOLDNESS. Said differently – some say: Why? We say: Why not?
Within Bostik, BOLDNESS means to think and act differently, to invent individually or collectively new ways of working or new solutions to answer to our customers’ or colleagues’ needs. Boldness means daring to propose, invent and act, without taking unconsidered risks. It’s understanding that you can do anything if you are well prepared. Boldness is not rashness, it’s knowing how to do innovative things that are good for the group. Boldness means daring to think and act differently. Boldness means to innovate, to act.
Yunzi Jiang from our Shanghai location jumped into action BOLDLY employing her Korean language skills and knowledge to provide effective and intensive technical solution communication in support of one of our critical customers. This BOLD contribution of unique language skills contributed to the single biggest new business gained in 2014 for the group!